See you on 10th of April.

Thank you for signing up. Your spot at our webinar   “How Can Brands Challenge Culture Rot?” is confirmed. Confirmation email will be sent to your email.

When?
Thursday 10th of April
11:00-12:00 (GMT+3) Finland
10:00-11:00 (GMT+2) Denmark, Norway, Sweden
8:00-9:00 (GMT) Iceland

Where?
Online – A link to join webinar is sent to your email.

We are living in confusing times, aren’t we?

The pace of cultural change has never been faster, yet so much of what surrounds us feels shallow, repetitive, and disconnected.

Join us to make sense of these rapid cultural shifts and discover how brands can take action to stop the rot and inject soul back into culture.

TBWA’s ‘Edges of 2025’ are here:
– Discover the most relevant cultural shifts impacting the Nordics today
– Learn how to navigate today’s evolving cultural landscape
– Gain insights into how your brand can move beyond short-term noise and create long-term impact


Sebastian Holm, Cultural Strategist at TBWA\Helsinki and a member of TBWA’s global cultural intelligence unit, will summarize key takeaways on how brands can thrive amidst these cultural shifts.

Meanwhile, Laura Paikkari, ECD at TBWA\Helsinki, will inspire you with creative insights and brand case studies from Finland and beyond.

For us, being culturally relevant doesn’t mean mimicking culture—it means contributing to it. To succeed, we must understand the deeper movements driving change.

Warm welcome!