Climate Change. Gamified.
Neste, a renewable energy company, is on a quest to leave a better planet for the next generation. Taking concrete action to reduce human impact on the climate is at the core of the company, but as a forward-thinking company Neste realised that climate change cannot be tackled, if the decision makers of the future – the children of today – don’t understand its causes and effects. However, climate change is a difficult concept to grasp, even for adults.
To make climate change comprehensible for everyone, we gamified it. EduCycle, an AR game that supports climate education, was born. The game combines data from thousands of climate studies and compares it to the objectives of the Paris Climate agreement, demonstrating how everyday choices affect the environment.
Educating a new generation of conscious citizens around the world is the greatest achievement of EduCycle.